31 January 2012
If you’ve created anything at all and put it out into the world, you know that some things are fundamentally more sharable, exciting and interesting for your talkers than others.And while it’s different for every brand and every group of talkers, there ar... read full story
30 January 2012
Your blog is a good read. Everyone says so.Although “everyone” is really just people you already know. Like your Mum.So why isn’t your blog being found by other people? The millions and millions of people hungrily consuming blog content out there in the g... read full story
27 January 2012
So how about that new Facebook Timeline?Love it? Hate it? Either way it’s here to stay (until it isn’t).As always, Facebook loves to change things up and people love to kvetch about it. You can always usenew Facebook Featuresto improve your marketing, so... read full story
25 January 2012
How social recruiting can help you recruit the 'unicorn' talent Let's get this straight - social media is a revelation for recruitment and anyone that thinks differently should exit left. Social recruiting is here to stay.One of the real strengths of usin... read full story
25 January 2012
Jeremiah Owyang recently published a post that states the audience needs are changing. They want ‘faster, smaller and social’.For better or for worst, mainstream Australian social media is concentrated within Facebook and Twitter. With Australian audie... read full story
24 January 2012
On Sunday, Facebook quietly registered a series of “Facebook Newsroom” domains--a move that seems to signal that Facebook's entering the media content game in a new way. Three domains were registered,according to Fusible, facebook-newsroom.com, facebook-... read full story
23 January 2012
Michelle Obama’s first day on Twitter was the tweet heard 'round the world, with more than 60,000 followers signing up to follow her the morning she launched. Initial tweets from @MichelleObama noted that her staff would be doing the heavy lifting initial... read full story
20 January 2012
By Megan Wilkes, JXT, Social Media Strategist Main Title link to your job ad.com #keyword #keyword** **This is how your job ad breaks down when it is sent to your social media networks (mainly twitter.) The Main Title is the most important box when it... read full story
19 January 2012
I’m sure you’ve heard by now that SOPA is bad and would ruin the Internet, but have you actually read the bill? If not, it’s worth reading, for two reasons. First, if you are going to oppose a bill, you should know exactly what you’re opposing, not jus... read full story
18 January 2012
If you look at my Twitter profile, you’ll see that I’m following about a quarter of the number of people who are following me.When you see this, you might think, gee, what a snob — but that’s really not the case at all, at least I hope not. What happened... read full story