News


LinkedIn acquires Rapportive, a social network-enhanced Gmail add-on

28 February 2012

Rapportive, a small company that offers a free, enhanced contact information add-on for Gmail has just been snapped up by "professional" social network LinkedIn. If you're not familiar with Rapportive for Gmail, it's quite a bit like the popular Xobni for... read full story

Facebook ups the ante on mobiles, unveils operator billing

28 February 2012

FACEBOOK initially thought if it offered to send mobile developers lots of traffic, they would bring their apps to the mobile web.  It turns out, it was more complicated. Even with Facebook, mobile developers still need a consistent web platform, as well ... read full story

6 Steps to a More Marketable LinkedIn Profile

28 February 2012

Overall, LinkedIn is the best social media platform for entrepreneurs, business owners, and professionals. Unfortunately, your LinkedIn profile may not be helping you to create those connections. So let’s tune yours up with six simple steps:Step 1. Revisi... read full story

The Australian Economy: not as doom & gloom as we're told by mainstream media!

23 February 2012

 You would think the economic sky was about to fall in if you only read the front page of the daily newspapers and watched the free-to-air news. All the doom and gloom about job losses surely must mean the economy is collapsing. Err, no. Embarrassingly fo... read full story

5 Predictions for Recruitment 2012

22 February 2012

Social Goes Mobile When recruiting does look externally, more of it will happen on mobile devices. The explosion of Android and iPhone apps means fewer potential candidates will be using traditional computers.Clearly candidates with technical edge and sav... read full story

5 Tools That Will Make You A Hashtag Master

21 February 2012

When I first overhead the term hashtag used at a cocktail party, I have to admit I thought people were talking about some new effort to stigmatize marijuana users…and, these people really need a social media policy… so don’t feel badly if ... read full story

Girl Scouts Enter The Digital Era With CEO Ana Maria Chavez

21 February 2012

In the 21st century, Girl Scouts from all over the world can get together in the virtual realm to do good and learn skills for success. Here's how CEO Ana Maria Chavez is helping organize new digital troops. When Ana Maria Chavez was a 10-year-old growing... read full story

LinkedIn: how it can be used to improve business

17 February 2012

Marketers may be good at building their own list of contacts on LinkedIn, but few seem to be making the most of their brands’ LinkedIn accounts, despite the network having 150 million members worldwide. Only about a quarter say they regularly update their... read full story

Why Facebook's Daily Active Users Is Not The Number That Matters

16 February 2012

A fracas emerges over the fact that not all daily Facebook users visit the company's website. Advertisers tell us why that's missing the point.A fracas erupted on Tuesday over the number of Facebook's actual daily average users. But it's one that shed lig... read full story

It's Social Media Week!

15 February 2012

Reflecting the global impact of social media – and its role as a catalyst in driving cultural, economic, political and social change in developed and emerging markets – Social Media Week is one of the world’s most unique global platforms, offering a serie... read full story